현대어린이책미술관 <뭉치와 소소> 전시 아이덴티티, 현대백화점, 2016
<Moongchi and Cancellina>, MOKA (Hyundai Museum of Kids’ Books & Art), Hyundai Department Store, 2016
The Moongchi and Cancellina is an exhibition presented by the Hyundai Museum of
Kids’ Books & Art to show how artists work and express through the original paintings
of two characters. The Korean characters in the exhibition’s identity feature a touch of
formativeness so that they can be seen as if they were a drawing (graphic). We intended
this to arouse children’s interest and also bring harmony between the two characters.
Characterized by the unique formativeness of the Korean typography, the exhibition’s
identity has been utilized in a wide range of applications, including a banner,
spatial graphics and book design.
iF DESIGN AWARD 2017, Discipline Communication - Winner